Establishing expertise and building reputations in vertical sectors
Clients value our ability to develop case studies that demonstrate the benefits, efficiencies and savings generated by the use of their products or services in particular applications.
Placed in the core media, they help establish a client’s credibility and highlight product benefits. By placing these in vertical sector media organisations can directly target the buyer, specifier or installer of their products; and their sales messages are usually undiluted by the ‘noise’ created by competitors.
These images were used in a three-page case study published in Lux magazine and showed how FES saved NCP money and improved the environment of its car parks with the installation of energy efficient LED lighting.