News Tagged: LinkedIn

The social (media) pedagogy


Did you know HGI offer training courses on all things social media and SEO? ¬†We can help you gain your voice and be heard. Learn to achieve better brand awareness, improved customer service, deeper engagement, and broader reach. Understand your social media landscape and get to grips with the importance of content, social listening, influencers,… read more >

The Top 10 Benefits Of Social Media


Learn more about your audience Target the audiences more effectively Find and support new customers and affiliates Increase web traffic and search ranking Get content shared quicker than before Utilise advertising and generate new leads Provide customer service through social media ¬†Reposition existing content (press release/case studies) to a new audience Gain and influence other… read more >

A Glossary of SEO Terms


Algorithm: The technology that a search engine uses to deliver results to a query. Search engines utilise several algorithms to deliver search results. Backlinks: A backlink is any link received by a web page; directory; or website. These back links bring traffic to a web page. Backlinks are an important element that most search engine… read more >

5 Benefits of Blogging for your Business


1. Gain influence within the industry 2. Establish yourself as an expert 3. Improve SEO and traffic to your website 4. Gain insights into your audience 5. Share your passion and discuss emerging trends Download our complete Social Media Toolkit by clicking here

7 Reasons Why You Need Social Media


1. Increase brand awareness 2. Distribute content 3. Communicate immediately and frequently 4. Improve customer service 5. Build a personal brand experience for customers 6. Utilise customer feedback 7. Create a genuine connection between your organisation and your customers   What better time than now to get social! Download our complete Social Media Toolkit by… read more >

Social Taboos


We are now heavily involved in social media activity on behalf of clients. In fact, this part of our business has grown considerably over the last three years as B2B organisations in the industrial, technical and IT sectors have woken up to the importance of social media. Once viewed as the reserve of large consumer… read more >