BLOG

News Tagged: Quality Content

Your Public Awaits – 6 Tips On How To Ensure Your Website Is SEO Ready

Posted:

1 – Do some keyword research and find out what the most popular words are for your sector. 2 – Set up Google Analytics to track traffic to your site. 3 – Ensure that your website is device compatible and has responsive design features. Tip – use Google’s Mobile Checker to see where you currently… read more >

The SEO Zoo – recent changes to Google

Posted:

Google’s Penguin, Panda, and Hummingbird algorithmic updates have meant that editorial quality and referral sites are now key (90% of UK searches are made through Google). “What does SEO have to do with these various animals?” I hear you ask. Well, here’s a simple breakdown on each algorithm and what it means to us. Panda Google’s… read more >

The Role of SEO in PR – The Basics

Posted:

Our next three blogs will address the growing importance of SEO strategy to press and public relations. In this first blog, we take a look at the basics. Search Engine Optimisation (SEO) is a proven, cost-effective way to help organisations raise their visibility and generate leads for new business through valuable online activity. By pairing… read more >