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News Tagged: SEO

SEO In Numbers

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Why SEO?   Search Engine Optimisation (SEO) is an important element in making your website easy for search engines and users to understand and discover. Content is essential for SEO as it helps the engines ‘read’ pages and trigger how it will be useful for users.  In all content, you need to be targeting certain… read more >

What To Look For In An Agency – A Checklist

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CAPABILITY: Many agencies will claim to offer PR services, but that may not be their main area of focus. The websites of design agencies and SEO providers may list PR as an additional service, but if it’s not at the very core of the agency’s business then it may play second fiddle to the rest…. read more >

The Top 10 Benefits Of Social Media

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Learn more about your audience Target the audiences more effectively Find and support new customers and affiliates Increase web traffic and search ranking Get content shared quicker than before Utilise advertising and generate new leads Provide customer service through social media  Reposition existing content (press release/case studies) to a new audience Gain and influence other… read more >

A Glossary of SEO Terms

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Algorithm: The technology that a search engine uses to deliver results to a query. Search engines utilise several algorithms to deliver search results. Backlinks: A backlink is any link received by a web page; directory; or website. These back links bring traffic to a web page. Backlinks are an important element that most search engine… read more >

SEO In Numbers

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With over 4 billion web searches each day, how can you ensure potential customers will find your brand, product or service? When they click the search button, will you appear on page 1 or page 10? Will you appear at all? 1. There are over two billion people online – 38 million of them are… read more >

Going Places…

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New home of The Henley Group International Limited.

As of Monday 9 November 2015 we have packed up our press cuttings and have relocated to the centre of Henley-on-Thames: The Henley Group International Ltd, Market House, 33 Market Place, Henley-on-Thames, Oxon, RG9 2AA We look forward to welcoming you to the new offices.             Scan the QR code… read more >

5 Benefits of Blogging for your Business

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1. Gain influence within the industry 2. Establish yourself as an expert 3. Improve SEO and traffic to your website 4. Gain insights into your audience 5. Share your passion and discuss emerging trends Download our complete Social Media Toolkit by clicking here

Your Public Awaits – 6 Tips On How To Ensure Your Website Is SEO Ready

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1 – Do some keyword research and find out what the most popular words are for your sector. 2 – Set up Google Analytics to track traffic to your site. 3 – Ensure that your website is device compatible and has responsive design features. Tip – use Google’s Mobile Checker to see where you currently… read more >

The SEO Zoo – recent changes to Google

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Google’s Penguin, Panda, and Hummingbird algorithmic updates have meant that editorial quality and referral sites are now key (90% of UK searches are made through Google). “What does SEO have to do with these various animals?” I hear you ask. Well, here’s a simple breakdown on each algorithm and what it means to us. Panda Google’s… read more >